Since 2003 when the company was founded, we have handled and closed hundreds of franchise deals most of which were multi-units or master franchise-based for our franchisor clients, some of which are those very top brands in the world.

We call our jobs ‘franchisee recruitment’ rather than ‘selling franchise’. Franchise sales people are always happy to see who are willing to buy, while we focus more on who are qualified to run the brand among those who have interests.

We have a very complete procedure for selecting brands we are going to represent. We help our franchisor clients design their China franchise model & terms using our knowledge of this most potential consumer market on the globe; we help them figure out selling points of their marketing strategy to stand out from their rivals; moreover, we draft all the franchise deal documents and further take care every step of the deal for them. Most importantly, we have a very complete system and extensive network

for screening qualified prospects and making them understand the value of our client’s brand before the most qualified becoming the franchisee of our client.

The standard process for our China Franchisee Recruitment program is as follows:

• Input on Franchise Terms & Marketing Strategy
• Drafting Deal Documents
• Prospect Search & Evaluation
• Presentation & Negotiation
• Discovery Day
• Finalizing Legal Documents
• Payment of Fees
• Post-Closing Follow-up